Price increase calculator

Costs went up? Enter your current price, current cost and new cost to see two new prices: one that keeps your margin and one that keeps your profit in dollars.

How to use it

  • You enter the data
  • Smallo works it out
  • You get the result
  1. Enter your current selling price and unit cost.
  2. Enter the new unit cost.
  3. Compare the two suggested prices and pick the one that fits your plan.

Frequently asked questions

Should I keep my margin or my profit?

Keeping the margin protects your business as costs keep rising. Keeping the profit in dollars is the smallest raise that avoids losing money per unit.

How do I tell customers about a price increase?

Give notice ahead of time, explain the reason briefly, and highlight the value they still get. Small, regular increases are usually easier to accept than one big jump.